Your guide to the world of AIO
Preserve and grow your traffic in an era when artificial intelligence is becoming the main source of information for users.
Blog articles
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August 16, 2025
AI Content and SEO – Where is the Line?
Category:
SEO vs AI
With the advent of generative AI, like ChatGPT, it has become easier to create texts in huge volumes. But not all AI content is equally effective for SEO. Search engines can already distinguish useful AI content from meaningless phrases. It all comes down to one question: does the text provide real value to the reader? […]
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August 16, 2025
AI and User Experience (UX) – The New Ranking Factor
Category:
SEO vs AI
AI teaches search engines to put the user at the center. Algorithms track behavior: how much time a person spends on a page, whether they click on links, how quickly they find an answer. This means that UX is becoming an important ranking factor. Slow site? Inconvenient navigation? Keyword spam? All this will be a […]
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August 16, 2025
AI in Content Marketing – Bigger, Faster, Smarter
Category:
AI Marketing
Content creation no longer requires an army of copywriters. With AI, you can generate texts, videos, ideas, and even automate publications. But the key is in skillful application. AI helps: Generate content based on trends and search queries, Optimize articles for SEO in real time, Plan a content calendar based on audience behavior. It is […]
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August 16, 2025
Personalization – How AI is Changing Customer Interactions
Category:
AI Marketing
Artificial intelligence is radically changing the approach to personalization in marketing. Previously, it was template letters with a name in the subject. Today, AI analyzes the behavior, preferences, and even emotions of the user in real time. Examples: Recommendations of products that are really interesting, Email newsletters tailored to the behavior of a specific segment, […]
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August 15, 2025
How AI Is Redefining Search Engine Rankings
Category:
AI Marketing
Artificial intelligence is fundamentally changing the approach to SEO. Algorithms no longer rely only on keywords — now meaning, expertise, and user behavior are important. Google and other search engines are implementing AI to understand intent, analyze content quality, and even generate answers directly in the search results (SGE). 📌 What’s important now: Write for […]