Your guide to the world of AIO

AI teaches search engines to put the user at the center. Algorithms track behavior: how much time a person spends on a page, whether they click on links, how quickly they find an answer. This means that UX is becoming an important ranking factor. Slow site? Inconvenient navigation? Keyword spam? All this will be a […]

Content creation no longer requires an army of copywriters. With AI, you can generate texts, videos, ideas, and even automate publications. But the key is in skillful application. AI helps: Generate content based on trends and search queries, Optimize articles for SEO in real time, Plan a content calendar based on audience behavior. It is […]

Artificial intelligence is radically changing the approach to personalization in marketing. Previously, it was template letters with a name in the subject. Today, AI analyzes the behavior, preferences, and even emotions of the user in real time. Examples: Recommendations of products that are really interesting, Email newsletters tailored to the behavior of a specific segment, […]

Artificial intelligence is fundamentally changing the approach to SEO. Algorithms no longer rely only on keywords – now meaning, expertise, and user behavior are important. Google and other search engines are implementing AI to understand intent, analyze content quality, and even generate answers directly in the search results (SGE). 📌 What’s important now: Write for […]